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1. INTERNATIONAL MARKETING STRATEGY DEVELOPMENT AND IMPLEMENTATION

by SOLBERG CARL ARTHUR.

Material type: book Book Publisher: INDIA ROUTTEDGE 2018Availability: Items available for loan: Delhi Technological University, East Campus [Call number: 658.84 SOL] (5).

2. DIGITAL MARKETING

by GUPTA SEEMA.

Material type: book Book Publisher: INDIA MCGRAW HILL 2018Availability: Items available for loan: Delhi Technological University, East Campus [Call number: 658.872 GUP] (5).

3. SERVICE MANAGEMENT AND MARKETING CUSTOMER MANAGEMENT IN SERVICE COMPETITION

by GRONROOS, CHRISTIAN.

Edition: IIIMaterial type: book Book Publisher: NEW DELHI WILEY 2016Availability: Items available for loan: Delhi Technological University [Call number: 658.8 GRO] (4).

4. GLOBAL SERVICES OUTSOURCING

by MCIVOR,RONAN.

Material type: book Book Publisher: NEW DELHI CAMBRIDGE UNIVERSITY PRESS 2011Availability: Items available for loan: Delhi Technological University [Call number: 658] (1).

5. MARKETING IN INDIA CASES AND READINGS

by NEELAMEGHAM.S | PRICING STRATEGIES.

Edition: IIIMaterial type: book Book Publisher: NEW DELHI VIKAS PUBLICATION HOUSE PVT LDT 1978Availability: Items available for loan: Delhi Technological University [Call number: 658.83954 NEE] (1).

6. Global Marketing: With a Special Indian focus

by HOLLENSEN, SVEND | MARKETING CASE STUDY.

Edition: IVMaterial type: book Book Publisher: NEW DELHI DORLING KINDERSLEY 2010Availability: Items available for loan: Delhi Technological University [Call number: 658.848] (1).

7. GLOBAL MARKETING MANAGEMENT

by KEEGAN, WARREN, J | BHARGAVA, NAVAL, K.

Edition: SEVENTH EDITIONMaterial type: book Book Publisher: NEW DELHI DORLING KINDERSLEY 2011Availability: No items available

8. GLOBAL MARKETING MANAGEMENT

by KEEGAN, WARREN, J | BHARGAVA, NAVAL, K.

Edition: VIIMaterial type: book Book Publisher: NEW DELHI DORLING KINDERSLEY 2011Availability: Items available for loan: Delhi Technological University [Call number: 658.8] (1).

9. MARKETING MANAGEMENT TEXT AND CASES

by CHANDRASEKAR, K S.

Material type: book Book Publisher: NEW DELHI MCGRAW 2010Availability: Items available for loan: Delhi Technological University [Call number: 658.8] (1).

10. MARKETING RESEARCH TOOL AND TECHNIQUES

by BRADLEY, NIGEL.

Edition: IIMaterial type: book Book Publisher: NEWYORK OXFORD UNIVERSITY PRESS 2010Availability: Items available for loan: Delhi Technological University [Call number: 658.83] (1).

11. SERVICES MARKETING PEOPLE, TECHNOLOGY, STRATEGY

by LOVELOCK CHRISTOPHER | WIRTZ JOCHEN | CHATTERJEE JAYANTA.

Edition: VIIMaterial type: book Book Publisher: NEW DELHI PEARSON 2011Availability: Items available for loan: Delhi Technological University [Call number: 658.8] (1).